The Gathering is a unique event concept that any newspaper company can pull off without heavy manpower and resources. In fact, you already have the resources needed in place. Revenue generated depends on the size of the community, here is what might be expected:
Population 25,000 and under = $25,000 - $35,000
Population 50,000 and under = $50,000 - $100,000
Population 99,000 and under = $100,000 - $150,000+
It is a very simple concept that not only brings the community together, it elevates the local newspaper in a way that can't be duplicated. The marketing and branding of your media company is critical, this accomplishes both.
Expect to hear ALL the details at the Million Dollar Summit in October!